CASE STUDY

Seven Years. 17 Hires. One Future MD.

We worked with Reboot over a seven-year period, supporting the agency through multiple stages of its growth and helping it hire across everything from specialist delivery positions through to some of the most important leadership roles in the business.

Over that time, we made 15 hires across SEO, Paid Media and Growth, alongside two particularly important senior appointments: Director of Growth and Director of Operations.

Both became long-term members of the leadership team.

And within just a year, the Director of Operations we placed had been promoted to Managing Director, effectively taking responsibility for running the entire agency.

Client
Reboot
Industry
Role
Director of Growth, Director of Operations and 15 hires across SEO, Paid Media and Growth
01

The Client

Reboot logo
Industry:

Reboot is an independent digital marketing agency specialising in Search, Digital PR and Paid Media.

Our relationship with the agency developed over seven years, meaning we were able to support the business as its hiring requirements evolved.

That included finding specialist practitioners across SEO and Paid Media, commercial Growth hires and, eventually, senior leaders capable of taking significant responsibility for the direction and operation of the agency.

As the business grew, the hires became increasingly strategic.

Two searches in particular would ultimately help shape Reboot’s senior leadership team: Director of Growth and Director of Operations.

02

The Challenge

Senior agency hires are rarely straightforward.

For Reboot, these weren’t roles where somebody could simply arrive with the right title on their CV.

The Director of Growth needed the commercial experience to take ownership of growth and ultimately head up the agency’s internal commercial function.

The Director of Operations needed a different skillset entirely: someone capable of bringing structure and leadership to the operational side of the agency, working across teams and taking increasing responsibility for how the business itself was run.

Both required people with proven agency experience, strong leadership credentials and the ability to operate credibly as part of a senior leadership team.

And because we were supporting Reboot across a much longer period, the challenge went beyond two leadership appointments.

Across seven years, we needed to repeatedly understand where the business was heading and find the right people at different levels across SEO, Paid Media and Growth to support that journey.

03

How We Got to Work

This is the market we work in every day. We’ve spent years building a network of senior agency people with proven records across growth, operations, Search and wider agency leadership.

Importantly, many of those relationships exist long before somebody starts actively applying for jobs.

When strong SLT-level agency people begin considering their next move, they often come directly to us because they know the market we specialise in and the agencies we work with.

That gives us access to people who aren’t necessarily applying for roles or appearing in conventional candidate searches.

For Reboot, we were able to continually tap into that network over the course of the relationship, whether they needed a specialist practitioner or somebody capable of joining and ultimately helping lead the business.

04

The Result

Across our seven-year relationship with Reboot, we successfully made 17 hires across the business, including 15 people across SEO, Paid Media and Growth, plus the two senior leadership appointments.

The Director of Growth we placed went on to head up Reboot’s internal commercial function and has now been with the agency for nearly five years.

The Director of Operations had an even bigger trajectory.

Within approximately one year of joining, they were promoted to Managing Director, taking responsibility for effectively running the entire business.

They too have now been with Reboot for nearly five years.

For us, that’s the strongest measure of whether a senior hire genuinely worked.

Two leadership hires who became fundamental to the business. One progressing to Managing Director within a year. Nearly five years later, both are still there.

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year partnership
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hires
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senior leadership hires
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Facing a similar hiring challenge?

We specialise in recruitment across SEO & AEO, Paid Media, Digital PR, Growth Marketing, eCommerce and SaaS Marketing.

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